A new product from Replica gives transportation and urban planning professionals unprecedented access to disaggregated data for forecasting and scenario planning.
Replica Scenario, available January 19, is the first software-as-a-service (SaaS) product with nationwide coverage that forecasts the ways populations and their travel behaviors will change over time. (Watch the recording of our virtual launch event here.)
With Scenario, Replica customers can provide their projections for things like population growth, employment growth, work-from-home rates, socioeconomic changes, and changes to the road network. Replica feeds those projections into its industry-leading travel demand models, and customers receive comprehensive datasets that forecast changes to:
- New population, employment, and home-work distribution
- Travel behaviors (origins, destinations, travel modes, trip distances, etc.)
- Road volumes and transit line ridership
- Locations where travel demand exceeds road capacity
Scenario planning is essential for any city, state, or region preparing to support a growing population, a larger workforce, or changing transportation networks. While public agencies rely on scenario planning to shape their policies, projects, and initiatives for an uncertain future, many have little or no access to models that can produce high-quality data for these purposes. With Replica Scenario, public agencies and consulting firms can leverage the full power of leading travel demand models for their planning needs.
About Replica
Replica provides the data that’s needed to understand the built environment in all its complexity.
Using advanced modeling techniques, Replica builds comprehensive travel demand models that yield granular, up-to-date, privacy-safe data about what’s happening across mobility, land use, people, and economic activity. Customers get unprecedented insights into a world that’s constantly changing.
Since Replica became an independent company in 2019, it has served over 90 clients throughout the U.S., including state DOTs in California, New York, and Illinois, and transit authorities in New York City, Chicago, Philadelphia, New Jersey, and Ohio.
For more information, visit https://www.replicahq.com/